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Castros View From Florida | Tech Marketing + More

Random thoughts, observations, and opinions on a wide variety of topics. Oftentimes involving tech marketing with a Florida slant.

11.19.2009

10 Reasons Why Marketing Automation Fails [Manticore]

Im normally not a fan of vendor endorsements (although this will be my 2nd this week!), these guys are spot on. Its not rocket science but its still amazing how little process and measurement actually makes its way into today marketing departments.
Speak with you soon. DC
10 Reasons Why Marketing Automation Fails
View more presentations from Manticore Technology.
Good Marketing info at: 10 Reasons Why Marketing Automation Fails [Manticore]Tweet this! Posted byDavid at10:07 PM
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